When it comes to search engines it’s all about trust

One of Google’s greatest achievements is to make itself indispensable to its users. As the graph from Statcounter below shows Google is utterly dominant in world search engine use. If you look at the chart for mobile search engine use it’s even more ubiquitous.

Such is this dominance that other search engines, however good, will face the immediate problem of legitimacy. If you actually compare Google, Bing and Yahoo results there isn’t an enormous amount of difference but most users will probably be inclined, even if using another search engine, to check Google as well to be safe.

As a librarian I see it as my duty to try out other search engines and as a result I’ve managed to ween myself off sticking everything in Google. My current search engine of choice is DuckDuckGo but I’ve also tried many of the search engines from this list to see how my results change.

Google is a very powerful search engine which gains relevance every time it is used however it is worth remembering that that which is popular isn’t necessarily that which is best.

Global search engine use in 2011

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